Serious game · Universiteit Leiden · Design, development, sound
Before You Think.
The Implicit Association Test, redesigned as a browser game for researchers at Universiteit Leiden studying unconscious bias.
Playable soon: the game is still being validated
§ 01
The challenge.
The Implicit Association Test is one of the most widely used tools for studying unconscious bias, but it's repetitive, and repetitive tasks lose participants. The researchers needed a version that people would engage with and complete, while keeping the timing and structure the science depends on.
§ 02
What I built.
A drag-and-drop web game in which participants sort words and images into archives as fast as they can. It's built on Timeless, my own C++ engine, compiled to WebAssembly so it runs in any browser with nothing to install. I handled design, development and sound.